We often assume logic and facts are paramount in persuasion, but the human brain operates on a deeper, more nuanced language. This episode explores why our most rational arguments frequently fail and reveals the true psychological levers that inspire genuine change, moving beyond mere information to understand how minds are truly influenced.
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influence, cognitive psychology, persuasion
Best suited to listeners who want a clearer working understanding of influence, cognitive psychology, persuasion and better judgment in how they apply it.
Tali Sharot brings a credible and useful lens to influence, cognitive psychology, persuasion, with enough subject command to make the book worth hearing.