S
1 editions on Cue Bookstore

Steve J. Martin | Robert B. Cialdini

Steve J. Martin | Robert B. Cialdini brings a credible and useful lens to influence, behavioral psychology, small changes, with enough subject command to make the book worth hearing.

1
editions on Cue Bookstore
Readings on Cue Bookstore

Readings listed below

Cover of The Small BIG
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The Small BIG

In this episode, we delve into the fascinating psychology of 'the small BIG' – the principle that tiny, intentional shifts can unlock disproportionately large outcomes. Moving beyond brute force, we examine strategic, subtle interventions that reshape interactions, work, and life. We explore 'The Invisible Frame,' revealing how context and presentation profoundly shape perception; 'The Gentle Nudge Towards Yes,' illustrating the power of consistency and small commitments; and 'The Echo of Generosity,' uncovering the deep-seated principle of reciprocity. Ultimately, this isn't about manipulation, but about understanding the subtle currents of human behavior. Discover how true influence often lies not in shouting louder, but in whispering wisely, leading to more positive interactions, stronger connections, and meaningful results, one thoughtful, small step at a time.

22 minOpen edition
Biography

Steve J. Martin | Robert B. Cialdini brings a credible and useful lens to influence, behavioral psychology, small changes, with enough subject command to make the book worth hearing.