Cover of Predictably Irrational: Decoding Our Decision Traps
Behavioral Economics · 8 min

Predictably Irrational: Decoding Our Decision Traps

By Dan Ariely

We often assume our choices are rational, but Dan Ariely's 'Predictably Irrational' reveals a different truth: our decisions follow consistent, illogical patterns. This episode explores how our minds are wired to make predictable 'mistakes,' from misjudging value to the irresistible allure of 'free,' offering insights into the hidden forces shaping our everyday choices.

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Category
Behavioral Economics
Duration
8 min
What it is about

bias, irrationality, behavior

Who it is for

For those who want to understand the invisible levers pulling our decisions, this book provides a critical lens to dissect the predictable irrationalities of human behavior, offering a profound upgrade to your judgment and a clearer path to more conscious, strategic choices.

The author

As a pioneering behavioral economist, Dan Ariely leverages his incisive research to expose the hidden, systematic patterns behind our seemingly illogical choices, providing a crucial framework for understanding human behavior.

About the author

Dan Ariely

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