Book Summary · 21 min
The New Strategic Selling
By Robert B. Miller | Stephen E. Heiman | Tad Tuleja
This episode reveals how significant decisions are rarely simple transactions, but rather intricate dances of human and organizational dynamics, offering a strategic map to navigate them.
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Book Summary
Duration
21 min
What it is about
Strategic Decision-Making, Organizational Influence, Complex Sales
Who it is for
If you often find yourself navigating intricate organizational politics or struggling to gain consensus for significant initiatives, this will sharpen your approach to influence, and this will help you see what to do next.
The author
Robert Miller, Stephen Heiman, and Tad Tuleja distilled years of close work observing high-stakes business transactions into a practical framework for understanding the true mechanics of complex decisions.
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