Technology · 21 min
UnMarketing
By Scott Stratten | Alison Stratten
This episode reveals how to cut through digital noise by prioritizing genuine human connection and trust over aggressive sales tactics, making marketing feel less like a transaction and more like a relationship.
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Category
Technology
Duration
21 min
What it is about
Authentic Marketing, Customer Relationships, Trust Building
Who it is for
If you often feel your marketing efforts are met with cynicism, or you're tired of transactional relationships, this can help you build genuine connection and lasting trust.
The author
Scott and Alison Stratten, with their direct, often humorous take on modern business, reveal how to cut through the noise by focusing on the simple, human principles that truly build loyalty.
About the author
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