Cover of Outsmart Your Instincts: How the Behavioral Innovation Approach Drives Your Company Forward
Psychology · 20 min

Outsmart Your Instincts: How the Behavioral Innovation Approach Drives Your Company Forward

By Adam Hansen

Uncover how understanding predictable human behavior, rather than relying on intuition, unlocks genuine innovation and strategic advantage in business.

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Category
Psychology
Duration
20 min
What it is about

behavioral innovation, cognitive bias, business strategy

Who it is for

Best suited to listeners who want a clearer working understanding of behavioral innovation, cognitive bias, business strategy and better judgment in how they apply it.

The author

Adam Hansen brings a credible and useful lens to behavioral innovation, cognitive bias, business strategy, with enough subject command to make the book worth hearing.

About the author

Adam Hansen

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