Psychology · 22 min
All Marketers Are Liars
By Seth Godin
This episode delves into Seth Godin's 'All Marketers Are Liars,' revealing how our decisions are fundamentally shaped by compelling stories and deeply held beliefs, often overriding objective facts. We explore the profound implications for both consumers and communicators in a narrative-driven world.
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Category
Psychology
Duration
22 min
What it is about
storytelling, consumer psychology, marketing strategy
Who it is for
Best suited to listeners who want a clearer working understanding of storytelling, consumer psychology, marketing strategy and better judgment in how they apply it.
The author
Seth Godin brings a credible and useful lens to storytelling, consumer psychology, marketing strategy, with enough subject command to make the book worth hearing.
About the author
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