Book Summary · 20 min
The Chief Event Officer's Playbook: How to create transformational events
By Sasha Frieze
This episode redefines event success, moving beyond logistics to intentional design for human transformation. We explore how to become an 'experience architect,' crafting moments that resonate, inspire, and leave a lasting impact, rather than just managing an event.
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Book Summary
Duration
20 min
What it is about
event design, transformational events, experience architecture
Who it is for
Best suited to listeners who want a clearer working understanding of event design, transformational events, experience architecture and better judgment in how they apply it.
The author
Sasha Frieze brings a credible and useful lens to event design, transformational events, experience architecture, with enough subject command to make the book worth hearing.
About the author
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