Cover of Lean Marketing: More leads. More profit. Less marketing. (Lean Marketing Series)
Productivity · 19 min

Lean Marketing: More leads. More profit. Less marketing. (Lean Marketing Series)

By Allan Dib

This episode dissects the 'lean marketing' philosophy, revealing how strategic focus on high-impact activities and a deep understanding of the ideal customer can yield greater profit and sustainable growth than conventional, high-volume marketing efforts. It's a masterclass in precision over proliferation.

Membership status

Cue membership required to read and listen.

Listen
Audio edition
Read
Reading edition
Category
Productivity
Duration
19 min
What it is about

lean marketing, strategic growth, customer focus

Who it is for

Best suited to listeners who want a clearer working understanding of lean marketing, strategic growth, customer focus and better judgment in how they apply it.

The author

Allan Dib brings a credible and useful lens to lean marketing, strategic growth, customer focus, with enough subject command to make the book worth hearing.

About the author

Allan Dib

View author readings →