Cover of The Four
Technology · 20 min

The Four

By Scott Galloway

This episode unpacks how Amazon, Apple, Facebook, and Google achieved unprecedented dominance by leveraging human psychology, reshaping our economy and daily lives.

Membership status

Cue membership required to read and listen.

Listen
Audio edition
Read
Reading edition
Category
Technology
Duration
20 min
What it is about

Tech giants, digital economy, market power, human psychology

Who it is for

If you often wonder how a handful of tech companies came to wield such immense influence over your daily life and the global economy, this will clarify the unseen forces at play, and this will help you see what to do next.

The author

Scott Galloway, a professor and entrepreneur, offers a provocative, data-driven analysis of the world's most powerful companies, dissecting their strategies with a sharp eye for both their brilliance and their societal implications.

About the author

Scott Galloway

View author readings →