Cover of 3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals
Book Summary · 22 min

3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals

By David A. Lax

Most negotiations are won or lost before they even begin. This episode reveals how true power lies not in bargaining at the table, but in strategically shaping the entire game, from understanding the ecosystem to architecting the deal itself.

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Duration
22 min
What it is about

negotiation strategy, strategic deal-making, influence & persuasion

Who it is for

Best suited to listeners who want a clearer working understanding of negotiation strategy, strategic deal-making, influence & persuasion and better judgment in how they apply it.

The author

David A. Lax brings a credible and useful lens to negotiation strategy, strategic deal-making, influence & persuasion, with enough subject command to make the book worth hearing.

About the author

David A. Lax

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