Cover of Pre-Suasion: Channeling Attention for Change
Psychology · 19 min

Pre-Suasion: Channeling Attention for Change

By Robert Cialdini Ph.D. Ph.D.

Explore 'pre-suasion,' the subtle art of shaping perceptions and decisions *before* a message is even delivered. Discover how channeled attention and primed minds influence our choices, often without our conscious awareness, and learn to wield this power ethically.

Membership status

Cue membership required to read and listen.

Listen
Audio edition
Read
Reading edition
Category
Psychology
Duration
19 min
What it is about

pre-suasion, influence, attention

Who it is for

Best suited to listeners who want a clearer working understanding of pre-suasion, influence, attention and better judgment in how they apply it.

The author

Robert Cialdini Ph.D. Ph.D. brings a credible and useful lens to pre-suasion, influence, attention, with enough subject command to make the book worth hearing.

About the author

Robert Cialdini Ph.D. Ph.D.

View author readings →