Cover of Words That Work: It's Not What You Say, It's What People Hear
Book Summary · 19 min

Words That Work: It's Not What You Say, It's What People Hear

By Frank I. Luntz

This episode dissects the critical chasm between what we intend to say and what our audience actually hears. We explore how word choice, framing, and empathetic listening are paramount in ensuring our messages resonate and foster genuine connection.

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Book Summary
Duration
19 min
What it is about

communication, perception, empathy

Who it is for

Best suited to listeners who want a clearer working understanding of communication, perception, empathy and better judgment in how they apply it.

The author

Frank I. Luntz brings a credible and useful lens to communication, perception, empathy, with enough subject command to make the book worth hearing.

About the author

Frank I. Luntz

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