Psychology · 20 min
Marketing Metrics: 50+ Metrics Every Executive Should Master
By Neil T. Bendle
This episode explores how to move beyond superficial marketing data, transforming metrics from mere numbers into a strategic language that reveals customer behavior, drives meaningful action, and uncovers the human story behind every interaction.
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Category
Psychology
Duration
20 min
What it is about
marketing metrics, data analytics, strategic marketing
Who it is for
Best suited to listeners who want a clearer working understanding of marketing metrics, data analytics, strategic marketing and better judgment in how they apply it.
The author
Neil T. Bendle brings a credible and useful lens to marketing metrics, data analytics, strategic marketing, with enough subject command to make the book worth hearing.
About the author
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