Book Summary · 19 min
The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies
By Robert B. Miller
Unpack the strategic shift from transactional selling to becoming an indispensable partner. This episode reveals how mastering complex buying centers, uncovering core strategic problems, and embracing potential obstacles transforms sales into a predictable, influential process.
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Book Summary
Duration
19 min
What it is about
strategic selling, sales strategy, b2b sales
Who it is for
Best suited to listeners who want a clearer working understanding of strategic selling, sales strategy, b2b sales and better judgment in how they apply it.
The author
Robert B. Miller brings a credible and useful lens to strategic selling, sales strategy, b2b sales, with enough subject command to make the book worth hearing.
About the author
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