Book Summary · 17 min
Made You Look
By Carmen Simon
This episode reveals the subtle science behind why some messages are instantly forgotten, while others effortlessly lodge themselves in our minds.
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Book Summary
Duration
17 min
What it is about
Communication, Memory, Attention, Cognitive Science
Who it is for
If you've ever felt your crucial ideas get lost in the noise, this can help you understand how to design your communication for genuine, lasting recall.
The author
Carmen Simon, a cognitive scientist specializing in attention and memory, draws on decades of research to explain precisely how our brains process and retain information, offering a practical guide to making your messages truly stick.
About the author
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