Philosophy · 19 min
Customer Centric Selling
By Michael T. Bosworth | John R. Holland
This episode explores the fundamental shift from product-focused selling to a customer-centric approach, emphasizing deep listening, strategic questioning, and building lasting partnerships to create mutual value.
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Category
Philosophy
Duration
19 min
What it is about
customer-centric selling, sales strategy, active listening
Who it is for
Best suited to listeners who want a clearer working understanding of customer-centric selling, sales strategy, active listening and better judgment in how they apply it.
The author
Michael T. Bosworth | John R. Holland brings a credible and useful lens to customer-centric selling, sales strategy, active listening, with enough subject command to make the book worth hearing.
About the author
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