M
1 editions on Cue Bookstore

Michael Fertik | David C. Thompson

Michael Fertik, a pioneer in online reputation management, draws on his experience helping individuals and companies navigate their digital identities to reveal the clear economic and social impact of our online selves.

1
editions on Cue Bookstore
Readings on Cue Bookstore

Readings listed below

Cover of The Reputation Economy
Cue membership

The Reputation Economy

We often feel a quiet tension between the person we know ourselves to be and the digital self that algorithms and aggregated data construct for us. It's the subtle unease when you realize an old social media post might surface during a background check, or when a potential client judges your entire professional history based on a few online reviews. In a world where every digital trace contributes to an evolving, often unseen, reputation score, our online presence isn't just a reflection; it's an active participant in our lives, opening or closing doors we might not even see. This episode unpacks how our digital footprint has transformed into a measurable asset, revealing the invisible scorecard that influences everything from job offers to loan approvals. It's about understanding the profound power of this new economy, and how to navigate it with intention, rather than just reacting to its currents.

23 minOpen edition
Biography

Michael Fertik, a pioneer in online reputation management, draws on his experience helping individuals and companies navigate their digital identities to reveal the clear economic and social impact of our online selves.