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1 editions on Cue Bookstore

Geoff Tuff | Steven Goldbach

Geoff Tuff and Steven Goldbach, seasoned strategists and advisors, draw on close experience guiding organizations through complex transformations, revealing the practical levers that truly shift entrenched systems.

1
editions on Cue Bookstore
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Provoke

We often find ourselves stuck, not because we don't see the need for change, but because our brains are wired for the comfort of the familiar. This deep-seated inertia, a preference for the well-worn path, often feels safer than the effort of forging a new one, even when the old path leads nowhere good. This episode unpacks the subtle art of "provoking" change – not through brute force, but by understanding the invisible anchors that hold us back. It shows how to identify the precise, strategic nudges that disrupt the status quo, making the old way untenable or revealing a compelling new alternative. You'll learn to spot the small, critical assumptions that, once challenged, can unlock a cascade of transformation, whether in a team or in your own life. It's about becoming the architect of your own evolution, rather than a passenger.

22 minOpen edition
Biography

Geoff Tuff and Steven Goldbach, seasoned strategists and advisors, draw on close experience guiding organizations through complex transformations, revealing the practical levers that truly shift entrenched systems.